After becoming aware of how expensive and inadequate dementia care facilities can be, trained dementia specialist Natalie Allcock realised that there was an urgent need for a new approach. To provide high quality care at a reasonable cost, Natalie launched VIP Day...

I really enjoy attending the centre as they are very kind, passionate, loving and extremely helpful. Everyone is very patient, I love going. VIP Day Centre is better than sliced bread!

This centre has changed my parents lives. They love coming here. Mum said she feels so looked after and doesn’t want to come home, and my dad says he has so much fun joining in with the activities. The staff do an amazing job and I can whole heartedly say that...

What an amazing team. After a disastrous experience mum had in respite …. the team at VIP have opened my eyes to what true caring, respect and understanding is for members with dementia. Thank you for welcoming my nervous mum into your care. She had a great day...